Campaigns07 / 11
NUMO PAY
Making a new way to pay familiar.
The story
A launch campaign introducing an electronic payment service through promotional and educational content.
- Client
- Moamalat · NUMO PAY
- Focus
- Campaigns
The launch began with a marketing plan exploring the target audience and the advantages of the payment service.
A mix of visual approaches adapted Moamalat’s identity for the app, giving promotional messages and educational content a clear, contemporary presentation.
